Why Home-Based Franchising is Booming and How to Compare Opportunities

Posted by Robin Gagnon on Jun 29, 2021 12:47:14 PM


“There’s no place like home.” Dorothy from “The Wizard of Oz” summed it up best, and it rings true today. Even before the pandemic made remote working from home a trend, it was growing in popularity. Couple that with the growth of home-based businesses, namely franchising, and you’ve got a recipe for success.

Home-Based Franchising is Booming
Working from home in your slippers and pajamas may have a warm and comfortable appeal. And now, the growth of home-based franchising is giving many entrepreneurs expansive opportunities and high-profit margins. It’s a low-cost, low-overhead business option that’s creating everything from lucrative side-hustles to a remunerative career.

Why home-based franchising is booming

The U.S. Small Business Administration says more than half of small businesses in the country are home-based. These entrepreneurs working from home have been dubbed “homepreneurs” and are part of a decade-long movement amplified at the onset of the pandemic’s stay-at-home orders. While many Americans were laid off or sent home due to lack of available work during the COVID-19 crisis, home-based franchisees had job security. Those unemployed workers were looking for options and home-based franchising looked very appealing. More Americans than ever are feeling the need to be their own boss to avoid being placed in the position of losing their jobs again. The pandemic taught a valuable lesson about taking control of your future.

Understandably, demand is pushing the popularity of the home-based franchise model, but so is practicality. Thanks to the age of technology, concepts like web conferencing, Zoom, and emails have created corporate headquarters, literally, at home. Instead of high-dollar office or retail space, all you really need is your kitchen table and a laptop to get the job done.

The location of your franchise, be it at home or otherwise, bears no distinction concerning franchise profitability. You need to research individual franchise opportunities to compare startup fees and profit margins.

Benefits of Home-Based Franchising
Being your own boss means time management skills are crucial to your success. It’s easy to get distracted at home, so it’s probably a good idea to create a space where you go to your home office daily to create a routine. Home-based franchising allows flexible scheduling, may provide tax deductions, job security, and low overhead.

While making your decision, keep in mind there are many home-based franchise options with varying price points, appealing to an array of interests. You name it; they’ve got it. The range can vary from lawn care and pet services to fitness and travel. Even industries like retail and food, once thought only available as brick-and-mortar concepts, are now flourishing as home-based franchises.

Case in point. The We Sell Restaurants franchise is a low-cost franchise investment that provides a flexible schedule with a proven business model. It is completely home-based. Our business broker franchise is focused on the restaurant industry. We help others satisfy their American dream of business ownership with a restaurant purchase. Unlike other food franchise opportunities, you set your own hours and enjoy an unmatched lifestyle in the restaurant industry.

It’s ideal if you love the hospitality industry but are ready for a new approach, shorter hours, and a better lifestyle, We Sell Restaurants offers a unique food franchise opportunity. For entrepreneurs seeking your next opportunity with potential for growth, joining our team as a franchise partner provides you with oversight, support, training, and technology to make your business brokerage franchise a success.

There is no office or staff to manage, your workday is completely remote, and you name your hours. If the We Sell Restaurants franchise opportunity sounds like a good fit for you, click here to request more information, and let’s get started on your home-based franchise.

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Robin Gagnon, Certified Restaurant Broker®, MBA, CBI, CFE is the co-founder of We Sell Restaurants and industry expert in restaurant sales and valuation. Named by Nation’s Restaurant News as one of the “Most Influential Suppliers and Vendors” to the restaurant industry, her articles and expertise appear nationwide in QSR Magazine, Franchising World, Forbes, Yahoo Finance, and BizBuySell. She is the co-author of Appetite for Acquisition, an award-winning book on buying restaurants.


Topics: Selling a Restaurant

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