How do you Market an American Restaurant Overseas?

Posted by Robin Gagnon on Nov 12, 2013 4:19:00 PM

The Restaurant Brokers are on the air every Saturday at noon on Talk 920AM and Sundays at 1pm on Biz 1190AM. Each week, the panel discusses topics trending in the restaurant industry. The hour long show has three segments. Segments one and two feature industry experts and the third segment is “Restaurant Reality.” Restaurant Reality is a segment dedicated to giving the listeners the unbridled truths about the restaurant industry.

We Sell Restaurants is the nation’s largest restaurant brokerage firm. The Company is ahead of its competitors by providing unmatched, professional service. The Company’s radio show is unlike any radio show on the air. The We Sell Restaurants radio show is targeted towards anyone in the restaurant industry. The show covers topics ranging from international expansion, sources of funding, to hot concepts. The show is broadcast Saturdays at noon in Atlanta on Talk 920 AM and rebroadcast Sundays at 1pm on Biz 1190.

The Restaurant Brokers are joined by Andy Wiederhorn, CEO of Buffalos Cafe and Adam Ogden, CEO of YoBlendz and JuiceBlendz.

Adam Ogden

Has a strong track record in sales, nutrition and the smoothie industry.  He consolidated his ambition, vision, knowledge and expertise in the areas of fitness and nutrition to establish his first business.

Adam created his first smoothie and supplement retail concept, at the age of 20.

Within three years, he successfully launched three prototype stores. In 2004 at the age of 28, Adam sold the successful brand. With a passion for operating smoothie and juice bars, as well as ownership of a premier line of dietary supplements, Adam introduced the JuiceBlendz franchise in 2005.

In the summer of 2010, Adam Ogden created his second franchise brand, YoBlendz, a cutting edge retail environment that serves the freshest ingredients in a self-serve format.

In the Fall of 2011, Adam Ogden received approval for his Regional Investment Center that provides EB-5 Visas, or Green Cards, to qualified foreign investors. This program will assist in catapulting the growth of both the JuiceBlendz and YoBlendz franchise brands. In 2012, Adam Ogden won Entrepreneur of the Year in the South Florida Business Journal.

Adam and his wife Monique have been happily married for sixteen years and are the proud parents of two girls, Savannah Madison and Sierra Alexandria

The panel discusses how to market an American Restaurant overseas. Listeners learn why Andy Wiederhorn, CEO of Buffalos Café thinks American concepts that are replicated overseas is a strength and not a weakness. The panel also discusses the biggest challenges franchisors encounter when taking their concept overseas. Listeners learn why Adam Ogden thinks nontraditional locations (i.e. colleges, arena, hospitals) are in some ways better than seasoned more mature locations (i.e. NYC and LA) Andy Wiederhorn also lists the hottest markets overseas. Learn why Andy says food transcends politics but does not transcend religion by tuning in to learn the challenges and rewards of international expansion.

We Sell Restaurants radio show is broadcast on the nation’s seventh largest media market. The show is broadcast in Atlanta on WGKA Talk 920 AM at 12pm and WAFS Biz 1190 AM at 1pm. The show is targeted towards experienced and aspiring restaurateurs, and individuals in the restaurant industry. Each week, the hosts discuss various topics pertaining to the restaurant industry such as International Franchising, Alcohol and Liquor licensing and “Hot” restaurant concepts. Past shows can be found on the Company’s powerhouse website.

 

Topics: Restaurant Brokers

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