Restaurant Brokers, Robin and Eric Gagnon joined a panel of industry experts recently to discuss “Hot” Concepts in the Restaurant Industry on Atlanta’s AM Talk 920.
The show featured a panel of authorities including the founders of Tom+Chee Trew Quackenbush and Cory Ward along with the Co-founder of Modmarket, Rob McColgan. The panel discussed how to create a “hot” concept and what operators should know to keep that concept relevant in the future.
Why discuss hot concepts? Well, hot concepts are the new catapult to fame. If an idea is unique enough, it will gain national exposure by word of mouth. It is no wonder why Modmarket, a “farm fresh eatery” was one of five foodservice brands to receive Nation’s Restaurant News “Hot Concepts” of 2013 award. Modmarket delivers food customers can eat every single day. Tom+ Chee received notoriety for its famous grilled cheese donuts and was featured on television shows such as Shark Tank and Amazing Eats. So, it is no surprise that both concepts have been noted on the national scene as “hot.”
The experts share their experiences in opening a restaurant with a new concept and the sources of funding used. Did the operators get through their rough patches without too many Band-Aids? Or were they all Band-Aids? Find out which operator sold their food on the street until they made enough money to open a restaurant. The restaurant brokers explain why the entrepreneurial spirit can make or break an aspiring restaurateur’s vision. Restaurant broker, Robin Gagnon shares the “secret” ingredient to success.
The experts also share how they were able to achieve national acclaim. “Grow by word of mouth [and] deliver [a] great experience every time” said, Rob McColgan. “Everything you do, you have to do it special” said, Trew Quackenbush.
In the last segment, “Restaurant Reality”, restaurant brokers, Robin and Eric Gagnon discuss the realities of starting a restaurant with a new concept. Should operators have a systematic approach to starting a franchise? How important is consistency when opening franchise? “The number one rule of a franchise is that you want the same experience every single time” said, restaurant broker, Robin Gagnon. The restaurant brokers also share a story of a popular fast-causal restaurant (hint: they started in the 1960s and specialized in fried chicken) that went into bankruptcy because of its failure to keep up with the rapid pace of growth along with operational and logistic challenges. Restaurant broker, Eric Gagnon also explains the importance of documentation and “scalable” models from a labor, food costs and location standpoint.
Guests include:
Rob McColgan, Co-Founder of Modmarket
Rob McColgan graduated Summa Cum Laude from The University of Notre Dame in 2002 with degrees in Finance and Film and then spent six years in New York with Goldman Sachs. There he worked as an equities trader on the New York Stock Exchange and in Private Wealth Management as a wealth advisor. In 2005, he received his Chartered Financial Analyst designation. As a Vice President in Private Wealth Management, he worked with sophisticated institutions, individuals, and family offices to help them meet their investment goals. In addition, he oversaw and managed the trading responsibilities for one of the largest and most active wealth management teams in the firm. Rob left Wall Street in 2008 to co-found Modmarket, a restaurant company focused on serving healthy fare in a fast casual setting. Since opening its first location in Boulder, Colorado in late 2009, Modmarket has grown to four locations in Colorado with at three more opening in 2013. The company aspires to be a nationally known brand and to change the expectation of what a $10 meal experience can be. Rob lives with his wife, son, and two dogs in Golden, Colorado.
Trew Quackenbush and designer Corey Ward, Founders of Tom+Chee
Tom+Chee was founded by restaurant chef Trew Quackenbush and designer Corey Ward, along with their wives Jenny and Jenn. Over the last 15 years, Chef Trew has cooked professionally in San Diego, Las Vegas, Seattle, Alaska, Indianapolis, and Cincinnati where he found his "niche" after years of experimenting. Ward - who previously worked in comic books, design, and branding - always wanted to open his own business, especially one that would "put a smile on people's faces."
Tom+Chee - and specifically the Grilled Cheese Donut - has been featured on ABC's "The Chew," and the Travel Channel's "Amazing Eats," and "Man v. Food Nation." NBC's "Today Show" named it one of the seven best sandwiches of 2012. And their BBQ+Bacon Grilled Cheese sandwich was named "Best of the City" by Cincinnati Magazine. The band Smash Mouth included Tom+Chee in their cook book Recipes From The Road, and they've been written up in the national cheese magazine Culture. And Tom+Chee was named one of the "25 Brands to Watch" at the 2013 Brand Innovators Made in America Summit.
Tom+Chee's franchising operation was featured on Fox Business's "MONEY with Melissa Francis," and 'shark' Barbara Corcoran invested in the company, and the expansion of their franchise operations, during their appearance on the season finale of ABC's "Shark Tank."
Originally started as a food booth on Cincinnati's historic Fountain Square in the center of downtown in 2009, Tom+Chee's rapid success let to the opening of their first brick and mortar location in 2010. In 2011 they opened their northern Kentucky shop and in 2012 they opened a third location in downtown Cincinnati. 2012 saw the opening of their first two franchise locations in Louisville, KY. Since Tom+Chee has appeared on "Shark Tank," they've received more than 7,000 franchise requests, covering all 50 states and several countries including Canada, Ireland, Czechoslovakia, Dubai and more. Tom+Chee is actively seeking engaged franchisees to expand the brand across the country.