---
title: Essential Guide to Selling a Restaurant
description: We Sell Restaurants and Robin Gagnon publishes a complete guide to selling a restaurant.  Learn all the must-know tips on selling a restaurant in today's market.
---

![Free Guide Banner for Landing Pages](https://blog.wesellrestaurants.com/hs-fs/hubfs/Free%20Guide%20Banner%20for%20Landing%20Pages.png?width=1200&name=Free%20Guide%20Banner%20for%20Landing%20Pages.png "Free Guide Banner for Landing Pages")

## Vital Playbook for Selling a Restaurant

Get the most money in the shortest period of time. 

![Selling a Restaurant - Untitled Page](https://blog.wesellrestaurants.com/hs-fs/hubfs/Selling%20a%20Restaurant%20-%20Untitled%20Page.png?width=2550&name=Selling%20a%20Restaurant%20-%20Untitled%20Page.png "Selling a Restaurant - Untitled Page")

#### What's Inside?

###### Restaurant Valuation Basics

There are three forms of valuation. One delivers the highest pricing.   We explain.  

###### Mistakes in Pricing

The biggest mistake in pricing can costs you thousands.  Avoid this mistake. 

###### Owner Financing

Learn the basics before agreeing to selling financing. Tips to protect your interest in the business.

**"Off the Book" Income**

Today's sophisticated buyers steer clear of stated earnings.  How "off the book" income affects your selling price. 

# About the Author

![robin](https://blog.wesellrestaurants.com/hubfs/robin.png "robin")

## **Robin Gagnon, MBA, CBI, CFE**

### One of the most prolific restaurant brokers in the industry and a franchise resale specialist, she holds the Certified Business Intermediary (CBI) designation from the International Business Brokers Association or IBBA and is an MBA. She has also been designated a Certified Franchise Executive (CFE) by the International Franchise Association.

 

![Round_Circle_Appetite_for_Acquisition](https://blog.wesellrestaurants.com/hubfs/Round_Circle_Appetite_for_Acquisition.png "Round_Circle_Appetite_for_Acquisition")

## Appetite for Acquisition

Explore the complete buying process with this 352-page book on buying a restaurant. Described in the business as "the definitive guide for anyone looking to enter the restaurant industry." Appetite for Acquisition is a Small Business Book Award winner.  [Order from Amazon at this link](https://www.amazon.com/Appetite-Acquisition-Eric-Gagnon/dp/1617398144).

 

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